Jayden Daniels has signed with 3 Arts Entertainment’s sports management division, 3 Arts Sports. Daniels will work closely with 3 Arts Sports to build out his personal media production company and strategically expand his footprint across sports, business, media and entertainment. The 2024 NFL Rookie of the Year joins 3 Arts Sports’ roster of athlete clients that includes Travis Kelce and Myles Garrett. “Our partnership with 3 Arts represents more than management — it’s alignment around vision,” Regina Jackson, Daniels’ business manager, said. “3 Arts understands that today’s athlete is also a storyteller, investor, and cultural leader. What drew us to their team is their ability to operate with precision, creativity, and scale to help Jayden expand his influence across every vertical of sport, business, and entertainment.”
“Jayden represents the next generation of superstar — one who transcends the field through vision, authenticity, intelligence, and purpose,” Shey Olaoshebikan, manager and executive vice president of 3 Arts Sports, said in a statement. “Working alongside Regina, who has guided Jayden’s development with remarkable focus and foresight, we’re building a long-term platform that extends far beyond football — through production, strategic partnerships, and storytelling that reflect both his values and leadership.” Daniels’ addition reinforces the company’s mission to empower the next wave of world-class talent at the intersection of performance, storytelling and culture. 3 Arts Entertainment is a management and production company that represents top directors, writers, showrunners, actors, athletes, news personalities and producers on hit shows including “Running Point,” “Welcome To Wrexham,” “Nobody Wants This,” “Hacks,” “The Paper” and “The Hunting Wives.”