SGG Media has named former Imagine Entertainment honcho Michael Rosenberg, Kevin Goetz and David Friendly to its advisory board. Founded in 2020, Troy and Mark Paul created SGG Media as a social media advertising company for sports and entertainment marketing. With the addition of Rosenberg, Goetz and Friendly, SGG Media will continue to collaborate with studios and entertainment-driven creators to find new ways to target audience members around the world.
“We’re thrilled to add three acclaimed entertainment industry veterans, Michael Rosenberg, Kevin Goetz, and David Friendly, to our board of advisors,” said Troy Paul. “I’m proud of the growth we’ve had in the sports world over the last five years, and their expertise has helped fuel a natural expansion into entertainment for the company. Our unique model is built on engaging trusted creators to amplify content, so we couldn’t imagine better partners than studios like Universal, Lionsgate, and Sony Pictures that produce such incredibly creative and engaging content.”
Rosenberg previously served as the Co-Chair of Imagine Entertainment, where he joined in 1988 as vice president of marketing and distribution and was later promoted to president of Imagine Entertainment. Prior to his tenure at Imagine, he served as president of Saul Zaentz Production Company. Goetz is the founder and CEO of Screen Engine, a global leader in entertainment research and strategy, serving film studios, television networks, and streaming services across the world. As a member of the Academy of Motion Picture Arts and Sciences, the Television Academy, and the Producers Guild of America, Goetz serves on the boards of six nonprofit organizations.
Friendly has worked as a film producer and motion picture executive for over thirty years, where he has produced over twenty-five films. Friendly previously was an Academy-award nominated producer for “Little Miss Sunshine,” starring Abigail Breslin, Paul Dano, and Steve Carrell. He serves on the executive committee of the Producers Branch of the Academy and has served on the board of directors for the PGA.